Ready to get shit done?
At bunq, we’re not just building a banking app — we’re redefining what financial freedom means, and making sure people across Europe (and beyond) truly experience it.
As Head of User Engagement, you own the entire user journey from first touch to loyal, monthly active user. You’ll lead the teams responsible for activation, onboarding, retention, and lifecycle engagement — turning awareness into long-term usage at scale.
This role is about ownership, impact, and execution. You’ll translate bunq’s mission into experiences that users feel from day one — and keep coming back for.
Take Ownership
You are accountable for turning interest into engagement and engagement into habit.
Own the full lifecycle: from first interaction to monthly active user
Lead and scale the Engagement function, including activation, onboarding, retention, and lifecycle initiatives
Set the vision, strategy, and execution roadmap for how users experience bunq globally
Drive activation & onboarding
Getting started with bunq should feel effortless — and irresistible.
Design and continuously optimize onboarding flows that convert new users into active users
Identify friction points and remove them using data, experimentation, and product thinking
Partner closely with Product and Design to ship improvements fast
Grow monthly active users (MAU)
Getting started with bunq should feel effortless — and irresistible.
Design and continuously optimize onboarding flows that convert new users into active users
Identify friction points and remove them using data, experimentation, and product thinking
Partner closely with Product and Design to ship improvements fast
This challenge is perfect for you if
Proven experience owning user lifecycle, activation, retention, or growth at scale
Strong product mindset with a data-driven approach to decision-making
Experience working cross-functionally with Product, Marketing, Design, and Compliance
Comfortable owning big metrics and being accountable for outcomes
Able to think big, execute fast, and continuously raise the bar
Your space to perform
We give you the space and the tools you need to succeed 💪🏼
🤟 Join forces with great colleagues across the globe to revolutionize banking
🌟 Make lasting impact by working on complex & exciting challenges
🎯 Profit sharing based on the impact you make and bunq's performance
🤟 Great, international colleagues who share your mindset
👩💻 Hybrid setup: after 3 months in-office, work 2 days remote, 3 days in-office weekly.
🧳 Digital Nomad program: work remotely 1 week per quarter after 1 year and 3 weeks per quarter after 2 years
📚 We support growth with bunq Academy and €1,500 annual learning budget
🚴 A massive discount with Urban Sports for your wellbeing
🚌 Travel expenses are covered whether you come walking or by bike, bus or car (though we prefer green choices 🌳)
💻 A MacBook so you can Get Shit Done with us
🥦 Delicious lunches from our fabulous in-house chefs with vegan and vegetarian options
💰 An optional pension plan with monthly contribution from bunq
💸 Monthly contribution to your phone and internet bills
🍻 Friday drinks and other celebrations - bunq style
