Product Marketing Lead

As our Product Marketing Lead, you will have unrivalled insights into our diverse customer base. By understanding the pain points of individuals who either moved to a new country, moved in with their partner, started a family, or started a business - you will strategize, persuade, and help create a world where their banking needs are met seamlessly. By doing all this you will keep being true to our mission of Making Life Easy.

So, are you the person who can bridge the gap between product development and creating best-in-class customer experiences? Kick off your application and let’s explore if bunq is your perfect match 🚀

Take ownership
As a Product Marketing Lead, you will play a crucial role in leading a team with which you will shaping and executing our product marketing strategies on one of Eva’s life stages. To put it simply, you will be:

• Analyzing data to uncover insights about Eva in their life stage either as an expat, a couple, a parent, or a new business owner

• Discovering the right channels of communication to effectively reach Eva

• Creating a comprehensive strategy on how to get Eva to download and use bunq

• Maintaining consistency in our narrative while localizing it to different markets, including the Netherlands, Germany, France, Spain, Ireland, and other future markets

• You have skills in leading a Product Marketing Team

• Strong ability to prioritize and develop strategies that align with the company's goals

• You are data-driven, with the ability to translate data into actionable insights

• You understand the potential of each marketing channel (e.g. affiliates, content marketing, SEO, socials)

• You're able to effectively position and message products to target audiences

• You have expertise in go-to-market strategies, product launch planning

• You're skilled in project management and working with cross-functional teams

Your space to perform

＄ Monthly salary between - €5,671 - €7,562

🎯 Profit sharing based on the impact you make and bunq's performance

🤟 Great, international colleagues who share your mindset

👩‍💻 Hybrid setup: after 3 months in-office, work 2 days remote, 3 days in-office weekly.

🧳 Digital Nomad program: work remotely 1 week per quarter after 1 year and 3 weeks per quarter after 2 years

📚 We support growth with bunq Academy and €1500 annual learning budget

🚴 A massive discount with OneFit for your wellbeing

🚌 Travel expenses are covered whether you come walking or by bike, bus or car (though we prefer green choices 🌳)

💻 A MacBook so you can Get Shit Done with us

🥦 Delicious lunches from our fabulous in-house chefs with vegan and vegetarian options

💰 An optional pension plan with monthly contribution from bunq

💸 Monthly contribution to your phone and internet bills

🍻 Friday drinks and other celebrations - bunq style